Thursday, 15 December 2011

Voice SMS
Voice SMS is a fast way to send a short message to another mobile subscriber that can be retrieved at the subscriber's convenience. In that sense it is similar to an SMS text message. But Voice SMS is much easier to use. There are no keystrokes needed to compose the message. You just talk. When a Voice SMS is sent, an SMS text message is received saying "You have a Voice SMS. Click here to listen to your message." One click and you’ are listening to your new message via a human voice. In some implementations, the phone reads "Dial *0* to listen to your message. A few clicks with the "Send" key are required, but it is still easy for users.
Voice SMS is perfect when the need to communicate is strong and a live conversation is not in order — for example when you think the other party is likely to be asleep, in a meeting, or in a noisy environment. Voice SMS is a convenient way to give call recipients information or initiate a non-real time conversation, while allowing them to delay their response until it is convenient. Even more important, voice conveys emotion and can provide more in-depth understanding than any text message.
User Benefits:
  • Send your own recorded voice – by calling a simple IVR system, you can send a message with your own voice.
  • Natural expression – Using voice can be more natural than typing giving mobile users with a greater freedom of expression (emotions, language and message duration).
  • Avoiding spelling mistakes – You can avoid that common awkwardness when sending SMS’s.
  • Save typing hassle - Typing on those small keyboards can be difficult and disturbing sometimes. Using your voice can save that hassle.
  • Send LONG SMS’s with no 160 character limitation – With Voice SMS, you can finally send a full message.
  • Enable Landline to Mobile Phone – Some people still do not fully use Mobile originated SMS for various reasons.
  • Same user experience for receiver – The user that receives your SMS or MMS gets a regular SMS or MMS from you. But now – he can even hear your voice.
  • Reply and forward - Best yet, you can reply directly by typing a reply or by simply speaking your reply. Your voice recording will be sent back to the original sender’s SMS or MMS.
  • Address Book – You can create and maintain an address book via IVR, Mobile phone, Web and WAP interfaces.

Operator Benefits:
  • Increase Average Revenue Per User (ARPU):
  •   Increased SMS traffic.
  •   Increased MMS traffic.
  •   Additional airtime through increased voice traffic.
  •   Monthly recurring fee for usage or premium service (optional).
  •   Pre-paid or regular phone users – same usage.
  •   Service can be extended to conventional landlines to increase the coverage
  • Increase Loyalty:
  •   A sticky value added service the user will use every day.
  •   All the messages are branded with operators name, logo or jingle.

App Shopper: KnightFighters HD (Games)

App Shopper: KnightFighters HD (Games)

Monday, 5 December 2011


CRBT is expanded in Caller Ring Back Tone in telecomm industry. Dialogic has promoted the same with different name Color Ring Back Tone. CRBT is the audible ringing that is heard on the telephone line by the calling party after dialing and prior to the call being answered at the receiving end. This tone assures the calling party that a ringing signal is being sent on the called party's line, although the ring-back tone may be out of sync with the ringing signal.

In Detail: When ‘A’ calls B, if ‘B’ is available, then ‘A’ hears a ringback tone! Now CRBT replaces that ringback tone with a selectable music. So, now, a ‘A’ dials ‘B’, ‘A’ gets to hear a music, ‘B’ has selected as his CRBT Tone. ‘B’ has also option for playing a particular music according to caller ID.
User can subscribe to CRBT, immediately receive a song Caller

User Benefits
  • Different callers are played different ring back tones specially
  • CRBT can be set depending on special day 
  • Caller can able to gift a tone to friends and family
  • Subscribers can adopt the tone of someone they call if they like the tune
  • Caller can able to select the playlist that callers hear
  • Employees set corporate jingles on their CRBTs
Operator Benefits
  • Increased ARPU A hit across the entire subscriber base, CRBT increases VAS revenues and ARPUs Impressive ROI A combination of low deployment costs, fast market penetration, and high acceptance rates ensure an impressive ROI
  • Mass Availability Available for all prepaid and postpaid subscribers, without any limitations
  • Mobile Device Independent All subscriber segments can use the service, regardless of their handset model
  • Wide Availability Network independent – can be deployed on GSM, CDMA and PSTN networks
  • Efficient Marketing Following launch, CRBT uptake and usage has often grown by word-of-mouth, effectively selling itself
  • Flexible Charging Options Subscription-based charging or differential charging based on the content Improved Loyalty CRBT is a sticky service, building long-term customer loyalty

Friday, 25 November 2011

Mobile applications

Airhub has broad experience in Mobile Application Development. We provide Mobile Application Development platform including Apple, Android and Windows Mobile Application Development. We have a team of experts who can design and build Mobile Applications and Website development for Mobile Platforms.
Airhub leverages offshore cost and scalability advantage to significantly reduce development cost across various mobile Application Developments. We provide high quality, time bound, cost effective outsourcing services through our offshore facilities in India. Today, this is possible now through instant access to real-time data using Wireless/ Mobile Solutions.

M - Workforce
Airhub workforce is the ultimate field service software solution for the mobile work force, simultaneously cutting costs; improving service and increasing effectiveness for all sizes of organization. Workforce allows clients to manage field force automation effectively by converting time-consuming and costly paper processing into electronic forms available on industry-standard mobile devices (PDAs).

Airhub’s Point of Sale (POS) software for IPhone and android OS enabled phones incorporates the power and functionality of a traditional POS workstation into a mobile device that allows you to service customers anywhere at any time. In addition to improved service, Airhub's POS enables associates and store managers to spend more time on the sales floor, improving productivity and profitability.  Put the power of Airhub's POS in the palm of your hand.

M - Digital Menu
Airhub’s Digital Menu is an interactive menu system on Iphone/ Android device which is specifically designed for the restaurant and pubs. Digital Menu uses the Apple IPad/Iphone or Android device, in replacement of a paper-based menu. This allows diners to view images of menu items and customize their order in a simple, insightful way.

M - Locate
Airhub’s Locate (GPS navigation) application really helps the customer in getting the right place in right direction. Destinations are identified on 2D Google maps and each one having lovely “GO” button on it that, with one tap, starts navigation. Airhub Locate helps you in finding out the locations of restaurants, pubs, cinema halls and shopping malls which are standing just around the corner nearby you.

Airhub’s DART (Disappear After Reading Text) is a fun application for mobile users that allows you to control your sent text messages, sounds and videos. DART application will make your text disappear at destination mobile at predefined time period that is set by you. So it guarantees your privacy, is a major concern and DART gives you the control over the message content you send over your cellular phone.
Content Delivery Platform
SDP is middleware product that aggregates, stores, manages and delivers content primarily over SMS to wireless devices. It facilitates easier connectivity and management of mobile network connections and a single point interface for managing multiple applications.
  • Higher version of Airhub CMS which not only takes care of Content storage and management but also content delivery through SMS, WAP and Voice.
  • Consists of SMS keyword management, WAP page generator and modules to connect to various carrier gateways.
Client Benefits
  • Future ready for 3G and it can also handle multiple video streams in uni-cast and multicast mode
  • Includes a content manager to create marketing campaigns on SMS, MMS and Voice which can be a great marketing tool
  • Has in-built support for multiple billing connectivity

Content Enablers

Content Management System
It is a web-based content management system (CMS) that allows sound, animations, wallpapers, games, and video to be delivered to users' phones either by broadcast or request from an incoming text message. The content is delivered by WAP push. The Mobile CMS generates the complete Web and WAP catalog.

  • High performance and secure content repository cum content management system which streamlines the entire process of content creation, upload, management, tracking and archiving.
  • Supports a middle moderation layer in which content can be collected from multiple content owners but before the content goes live it has to pass through an approval process. 
  • Airhub CMS automatically detects file anomalies and raises an alert if the content is corrupt. For content quality approval a moderator has to inspect the content before making it live on the system
Client Benefits
  • Multiple security and backup policies for the content store.
  • Each content is stored in concurrently updated databases in different physical machines with continuous integrity checks.
  • Web interface for content upload and moderation is completely customizable.
  • Supports online content backup and synchronization with online data storage facilities.

Subscription Manager
Airhub Subscriber manager automates activation of Data services of prepaid mobile subscribers with a simple USSD browser interface. Data services can be activated/ deactivated by dialing given USSD number to provided dialing number which makes subscribers ease of access to data services offered by operator instantly without waiting for a long time as traditional manual mechanism works.

Airhub Subscription manager interfaces with operator’s Network elements HLR and SMSC and provides the automation of data services activation of subscribers. Data Services activation integrates queries HLR and gets the status of user’s prepaid and postpaid. Activation is processed for prepaid customers. Activation system provides complete transaction logs at every stage of transaction. Various reports provided by activation system helps operator to review the data service usage of subscriber.

Issue Tracking Management
Airhub Issue tracker segregates the network issues of the mobile users with a simple USSD browser interface. User has to feed the complaint nature and date stamp of the issue then tracker will issue the token number of the issue and send an SMS stating the token number and mobile user can track the issue using that unique token number.